Fullmarket

FAQ

Frequently asked questions

The key answers at a glance. Your question is not listed? Start the briefing or write to us – we will reply personally.

What exactly is a TAM analysis?+

TAM stands for total addressable market: all companies that could, in principle, be a fit for your offering. We identify these companies individually and by name, rather than just estimating the size of the market.

How is this different from a company database?+

A database gives you filters and leaves the work to you. We deliver the finished result: your market based on your criteria, verified, with contacts, in your CRM and continuously up to date.

Can I take a look at the dashboard beforehand?+

Yes. In the live demo, you can click through the customer dashboard using a sample market: filter companies, view contacts, follow signals. No sign-up is required. You will find the entry point at the top of the navigation under ‘Live demo’.

Which criteria are possible?+

As well as industry, size and region, also characteristics that are only visible on a company’s website or in its job ads – such as an in-house field service team, multiple locations or a particular business model.

Which CRM systems do you work with?+

We transfer the data into your existing CRM. We will clarify which integration is available for your system in the intro call. An export as a spreadsheet is always possible.

How long does it take until the market is ready?+

That depends on the size of the market and the criteria. You will receive the specific timeline together with the quote.

Do I need the subscription?+

No. The market analysis stands on its own. The subscription is worthwhile if your sales team works with the market on an ongoing basis and needs triggers for outreach.

How big is your market really?

Describe your ideal customer – the free Market Check gives you your market size and 25 example companies.