Industries
Every industry sells differently. We know the difference.
Selling to machine builders calls for different signals than selling as a staffing agency or a systems integrator. We show eight focus areas in detail here – we build your market in any B2B industry, precisely to your criteria.
Software & SaaS
Target customers by projects, growth and obligations rather than industry code.
- Project job ads
- New leadership in IT or a business unit
- Restructuring in the register
AI & Automation
Companies with measurable need rather than the merely curious.
- Service vacancies in series
- New AI role
- Change in leadership
IT Service Providers & Systems Integrators
Your service area, with a trigger: NIS2, open IT vacancies, relocations.
- IT position vacant for a long time
- New Head of IT
- Exposure to NIS2
Industrial Suppliers
Manufacturers by production type, plants and investments.
- Plant expansion or new build
- Vacancies for digitalisation
- New plant or production manager
HR Benefits & Insurance
Employers with a benefits gap and pressure to grow.
- Hiring wave
- New Head of HR or People
- Pension provision missing from job ads
Staffing & Recruitment
Companies with positions they can't fill internally.
- Position open for a long time
- Re-advertised position
- Hiring wave
Consultancies & Agencies
New business beyond referrals.
- New Head of Marketing
- New management
- Succession in the company
Energy & Building Services
Commercial businesses with construction plans, energy topics and investments.
- New build or hall expansion
- Roof renovation
- Vacancy in energy or sustainability
Other industries
Your industry isn't listed? No problem.
We define your market by your criteria – not by rigid industry codes. Niche or mass market: we find the companies that fit your offering, the right contacts and the triggers that matter to your sales team.
Manufacturing and production
- Automotive suppliers
- Chemicals and plastics
- Electrical engineering and electronics
- Metalworking
- Food production
- Medical technology
- Pharma and biotech
- Packaging
- Furniture and wood
Retail and logistics
- Wholesale
- E-commerce and online retail
- Freight forwarding and transport
- Warehousing and fulfilment
- Fleet operators
Construction and real estate
- Construction companies
- Trade businesses
- Architecture and engineering firms
- Property management
- Facility management
- Property developers
Health and social care
- Hospitals and medical care centres
- Care facilities
- Laboratories
- Social sector
Finance and law
- Tax advisory and auditing
- Law firms
- Insurance brokers
- Banks and savings banks
- Asset management
Services and media
- Agencies and media companies
- Hotels and hospitality
- Events and trade fairs
- Education providers
- Security services
- Cleaning and building services
Energy, environment and agriculture
- Municipal utilities and suppliers
- Waste management and recycling
- Water management
- Agriculture and agricultural technology
… and any other B2B industry. The list shows examples only.
How big is your market really?
Describe your ideal customer – the free Market Check gives you your market size and 25 example companies.